Zbirka: Vedenjska ekonomija
67 rezultatov
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Predictive Analytics for Marketers: Using Data Mining for Business Advantage(2018) BARRY LEVENTHALVezava: Mehka26,17 € -
Algorithms, Blockchain & Cryptocurrency(2020) BROWN, GAVIN (MANCHESTER METROPOLITAN UNIVERSITY, UK),WHITTLE, RICHARD (MANCHESTER METROPOLITAN UNIVERSITY, UK)The convergence of Algorithms, Blockchain and Cryptocurrency (ABC) has the potential to fundamentally disrupt the current world of work. This book investigates the effects of this on the worker, the organisation and the economy, by considering a future whVezava: Mehka39,90 € -
How Confidence Works(2021) ROBERTSON, IANConfidence lies at the core of what makes things happen. Exploring the science and neuroscience behind confidence that has emerged over the last decade, clinical psychologist and neuroscientist Professor Ian Robertson tells us how confidence plays out iVezava: Trda28,04 € -
Desire Code(2021) HAMPSON, DENISEWe are Desire Code, a behavioural design agency. We've bottled our innovation in a ready-made, take-home format. Get a serious taste of how we think with 216 information-rich pages of design methodology and behavioural design examples.Vezava: Mehka35,04 € -
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Workbook for Principles of Microeconomics(2018) KOLMAR, MARTIN,HOFFMANN, MAGNUSThis is the companion workbook for the textbook Principles of Microeconomics. The textbook pursues an integrative approach to modern microeconomics by critically reflecting on the main findings of economics from a philosophical standpoint and comparing tVezava: Mehka38,48 € -
Number Bias(2021) BLAUW, SANNEA playful, sharp-eyed myth-busting reassessment of the part numbers and statistics play in our lives.Vezava: Mehka14,01 € -
Rockonomics(2020) KRUEGER, ALAN'Cheerful and illuminating, full of delicious anecdotes and valuable nuggets. It does what Krueger did best - brings economics to life, and life to economics' The TimesVezava: Mehka18,21 € -
Using Behavioral Science in Marketing(2022) HARHUT, NANCYApply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.Vezava: Mehka57,01 € -
Spite(2020) MCCARTHY-JONES, SIMONWhy do we cut off our noses to spite our faces? A leading expert in psychology shines a light on a universal emotionVezava: Trda23,82 € -
Good People - The Only Leadership Decision That Really Matters(2018) ANTHONY TJANVezava: Mehka15,41 € -
The Age of Addiction - How Bad Habits Became Big Business(2019) DAVID T. COURTWRIGHTVezava: Trda37,83 € -
Financial Storm Warning for Investors(2021) CAMARDA, JEFF,LEE, STEVEN JAMES,LEE, JERUSHASome may never be able to retire.Investors and savers of every age and stripe will want to pay careful attention to the concentrated wisdom in this book and take proactive steps to protect themselves while there’s still time.Vezava: Mehka43,23 €
