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This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success throug

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Status dobavljivosti: 7-10 delovnih dni

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ISBN

9780367714321

Mladinska knjiga ID

9780367714321

Leto izida

2022

Datum izida

11.03.2022

Število strani

250

Status dobavljivosti

7-10 delovnih dni

Zbirka

Routledge Advances in Transmedia Studies

Založnik

Taylor & Francis Ltd

Urednik

MOLONEY, KEVIN (BALL STATE UNIVERSITY, USA)

Dimenzije

160 x 242 x 22

BIC

AK,JFD

Opis

This book examines and illustrates the use of design principles, design thinking, and other empathy research techniques in university and public settings, to plan and ethically target socially-concerned transmedia stories and evaluate their success through user experience testing methods.

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