Zbirka: Komunikacijske študije
277 rezultatov
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Consumer Activism(2022) LEKAKIS, ELEFTHERIA JThis book is a comprehensive exploration of the complexities and dilemmas of using the marketplace as an arena for politics. It goes beyond simply buying or boycotting to critically explore how individuals, collectives, corporations and governments do polVezava: Mehka65,68 € -
Using Conversation Analysis for Business and Management Students(2017) GREATBATCH, DAVID,CLARK, TIMOTHYThis concise and practical guide explores the use of Conversation Analysis as a method for conducting research in a business and management Masters dissertation.Vezava: Mehka66,63 € -
Impossible to Ignore: Creating Memorable Content to Influence Decisions(2016) SIMON, CARMENA groundbreaking approach to creating memorable messages that are easy to process, hard to forget, and impossible to ignore—using the latest in brain scienceVezava: Trda28,03 € -
History and Theory of Rhetoric(2020) HERRICK, JAMES A. (HOPE COLLEGE, USA)By tracing the traditional progression of rhetoric from the Greek Sophists to contemporary theorists, this textbook gives students a conceptual framework for evaluating and practicing persuasive writing and speaking in a wide range of settings and in bothVezava: Mehka141,04 € -
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Fostering Employee Buy-in Through Effective Leadership Communication(2021) MCMAHON, TIM P. (CREIGHTON UNIVERSITY, USA)Based on a case study of leadership communication in a time of organizational change, this book gives new leaders insights into the tools and skills needed to become effective, motivating communicators in their leadership careers. It is ideal as a supplemVezava: Mehka39,55 € -
Media/Society - International Student Edition(2021) CROTEAU, DAVID R.,HOYNES, WILLIAM,CHILDRESS, CLAYTONVezava: Mehka182,52 € -
Persuasive Copywriting(2019) MASLEN, ANDYImprove consumer engagement and sell with confidence using this complete handbook for creative professionals; ideal for those seeking to accelerate their copywriting skills to the next level.Vezava: Mehka51,31 € -
Intercultural Learning in Language Education and Beyond(2022)This book provides a contemporary and critical examination of the theoretical and pedagogical impact of Michael Byram’s pioneering work on intercultural communicative competence and intercultural citizenship. The book offers comprehensive, up-to-date andVezava: Mehka63,12 € -
Network Society(2020) VAN DIJK, JAN A G MThe Network Society; the essential guide to the past, current consequences and future of digital communication, remaining an accessible, comprehensive, must-read introduction to how new media function in contemporary society.Vezava: Trda119,47 € -
Network Society(2020) VAN DIJK, JAN A G MThe Network Society; the essential guide to the past, current consequences and future of digital communication, remaining an accessible, comprehensive, must-read introduction to how new media function in contemporary society.Vezava: Mehka89,86 € -
Understanding Social Media(2019) HJORTH, LARISSA (RMIT UNIVERSITY, AUSTRALIA),HINTON, SAM (UNIVERSITY OF CANBERRA, AUSTRALIA)Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media.Vezava: Mehka75,07 € -
Understanding Social Media(2019) HJORTH, LARISSA (RMIT UNIVERSITY, AUSTRALIA),HINTON, SAM (UNIVERSITY OF CANBERRA, AUSTRALIA)Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media.Vezava: Trda94,85 €
