7533 rezultatov
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International Business Blunders(2022) WILLIAMS, DENSIL A. (UNIVERSITY OF THE WEST INDIES, JAMAICA)This book will provide empirical evidence of blunders committed by firms from small developing countries that operate in developed country markets. It will identify lessons that managers who are looking to do business in international markets can learn inVezava: Mehka32,42 € -
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Riding the Waves of Culture(2020) HAMPDEN-TURNER, CHARLES,HAMPDEN-TURNER, FONS TROMPENAARS, CHARLESThe bestselling guide to leading effectively in an increasingly global business environment - updated to address radical changes in politics, society, economics, and technology.Vezava: Mehka35,04 € -
ISE Human Resource Management(2020) NOE, RAYMOND,HOLLENBECK, JOHN,GERHART, BARRY,WRIGHT, PATRICKVezava: Mehka81,04 € -
A Very Short, Fairly Interesting and Reasonably Cheap Book about Globalization(2018) LEO MCCANNVezava: Mehka35,63 € -
Money Matters(2022) ANGELES, LUISThis book explores the nature of money and banking throughout their history, and applies this to the study of financial crises.Vezava: Trda49,21 € -
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A Wealth of Common Sense: Why Simplicity Trumps Complexity in Any Investment Plan() BEN CARLSONVezava:46,26 € -
Strategic Planning for Public Relations(2020) SMITH, RONALD D.This sixth edition remains the go-to text for learning how to plan, execute, and evaluate public relations campaigns, with expanded coverage of international cases and social media strategy within the PESO framework. It is ideal for students in upper diviVezava: Mehka130,59 € -
Strategic Brand Management(2011) KELLER, KEVIN,APERIA, TONY,GEORGSON, MATSDevelop your students' brand management skills with practical insights from the industryStrategic Brand Management, 2nd edition, equips your students with the tools and knowledge to implement successful brand strategy. With activities to guide their learnVezava: Mehka146,33 € -
One Up(2020) VAN DREUNEN, JOOSTOne Up offers a pioneering empirical analysis of strategy in the video games industry to explain how it has gone from the fringe to the mainstream. Drawing on years of practical and academic experience in the interactive entertainment field, Joost van DreVezava: Trda40,39 € -
Power of And(2020) FREEMAN, R. EDWARD,PARMAR, BIDHAN L.,MARTIN, KIRSTENThe Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today’s most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emergingVezava: Trda32,31 € -
