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Planning and Managing Public Relations Campaigns(2020) GREGORY, ANNEA definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.Vezava: Mehka70,32 € -
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Opposable Mind(2007) MARTIN, ROGER L.Successful business leaders think fundamentally differently than others - in a more "integrative" and expansive way. Emulating what successful leaders do is dangerous; instead, learn how these leaders think. This "integrative thinking" can be taught; we cVezava: Trda38,25 € -
Employee Experience(2017) MAYLETT, TRACY,WRIDE, MATTHEWEver notice how companies with the best service also have the happiest employees? That s no accident. Do you want to build a strong, successful organization? Start by ignoring your customers. Really. Instead, focus first on creating a better empVezava: Trda33,65 € -
Macroeconomics(2019) MITCHELL, PROFESSOR BILL (UNIVERSITY OF NEWCASTLE, AUSTRALIA),WRAY, PROFESSOR L. RANDALL (BARD COLLEGE, USA),WATTS, PROFESSOR MARTIN (UNIVERSITY OF NEWCASTLE, AUSTRALIA)Vezava: Mehka91,86 € -
Bond Investing For Dummies(2022) WILD, RUSSELL (PRINCIPAL, GLOBAL PORTFOLIOS AND NAPFA-CERTIFIED FINANCIAL ADVISOR)Vezava: Mehka30,83 € -
Intermediate Microeconomics A Modern Approach 9th International Student Edition + Workouts in Intermediate Microeconomics for Intermediate Microeconomics and Intermediate Microeconomics with Calculus, Ninth Edition(2019) VARIAN, HAL R. (UNIVERSITY OF CALIFORNIA, BERKELEY)Discounted bundle of Intermediate Microeconomics by Varian, packaged with a supplemental book of problems and exercises keyed to the text.Vezava: Mehka133,88 € -
Business Environment(2018)The only book with a 'themes and issues' approach that encourages critical engagement with contemporary debates in the business environment.Vezava: Mehka122,49 € -
Applied Economic Forecasting using Time Series Methods(2018) GHYSELS, ERIC (EDWARD M. BERNSTEIN DISTINGUISHED PROFESSOR OF ECONOMICS AND PROFESSOR OF FINANCE, EDWARD M. BERNSTEIN DISTINGUISHED PROFESSOR OF ECONOMICS AND PROFESSOR OF FINANCE, KENAN-FLAGLER SCHOOL OF BUSINESS, UNIVERSITY OF NORTH CAROLINA, CHAPEL HILL),MARCELLINO, MASSIMILIANO (PROFESSOR OF ECONOMETRICS, PROFESSOR OF ECONOMETRICS, BOCCONI UNIVERSITY)Economic forecasting is a key ingredient of decision making in the public and private sectors. This book provides the necessary tools to solve real-world forecasting problems using time-series methods. It targets undergraduate and graduate students as welVezava: Trda178,35 € -
Boston Consulting Group on Strategy(2006)For the past 43 years, The Boston Consulting Group (BCG) has been shaping the way business is done all over the world. This book, a compilation of 75 of BCG's most influential articles and pieces on strategy, is an indispensable source of fresh ideas, insVezava: Trda43,46 € -
You're the Business(2021) CODREA-RADO, ANNABased on these personal experiences, her candid advice has already helped thousands of people - florists, accountants and journalists alike - develop the skills, knowledge and confidence needed to thrive.Vezava: Mehka21,02 € -
Strategic Doing(2019) MORRISON, EDWARD,HUTCHESON, SCOTT,NILSEN, ELIZABETH,FADDEN, JANYCE,FRANKLIN, NANCYVezava: Trda32,24 € -
HBR's 10 Must Reads on Communication, Vol. 2 (with bonus article "Leadership Is a Conversation" by Boris Groysberg and Michael Slind)(2021) HARVARD BUSINESS REVIEW,GRANT, HEIDI,BERINATO, SCOTT,NEELEY, TSEDAL,MEYER, ERINVezava: Mehka28,26 €
