Tržno raziskovanje

74 rezultatov

  • Ogled izdelka
    The Essentials of Contemporary Marketing(2021) WILLAN, MO
    Vezava: Trda
    31,01 €
  • Ogled izdelka
    Binge Marketing(2020) POSTMA, CARLIJN
    Vezava: Mehka
    18,05 €
  • Ogled izdelka
    Global Rule of Three(2020) SHETH, JAGDISH,USLAY, CAN,SISODIA, RAJ
    Similarly, the world where conglomerates go bargain-hunting for acquisitions in emerging markets has been turned upside-down.This book reveals and illustrates the Global Rule of Three phenomenon, which stipulates that in competitive markets only three com
    Vezava: Mehka
    37,31 €
  • Ogled izdelka
    Huawei Goes Global(2020)
    Vezava: Trda
    97,45 €
  • Ogled izdelka
    Managing the Marketplace(2022) BAILEY, MATTHEW
    This book charts the history of Australian retail developments as well as examining the social and cultural dimensions of shopping in Australia.
    Vezava: Mehka
    73,49 €
  • Ogled izdelka
    Behavioural Research for Marketing(2022) ADAMS, JULIAN
    This book, the first of its kind, provides market researchers and marketeers with the tools to better understand human behaviour by drawing upon social science theory from different schools of thought, including sociology, psychology and behavioural econo
    Vezava: Trda
    212,63 €
  • Ogled izdelka
    Adobe Analytics For Dummies(2019) KARLINS, DAVID,MATISOFF, ERIC
    Vezava: Mehka
    36,12 €
  • Ogled izdelka
    Driving Consumer Engagement in Social Media(2022) BIANCHI, ANNA (UNIVERSITY OF WARSAW, POLAND)
    Summarizing the extant research on marketing communications, social media and word of mouth, this book clarifies terms often incorrectly and interchangeably used by scholars and marketers and provides principles of effective marketing communications in so
    Vezava: Mehka
    73,49 €
  • Ogled izdelka
    Routledge Companion to Consumer Behavior Analysis(2021)
    Providing a unique and eclectic combination of behavioral, cognitive and environmental perspectives, The Routledge Companion to Consumer Behavior Analysis illuminates the real-world complexities of consumer choice in a marketing-oriented economy. Edited b
    Vezava: Mehka
    93,27 €
  • Ogled izdelka
    Consumer Psychology 2e(2019) JANSSON-BOYD, CATHRINE
    Vezava: Mehka
    60,62 €
  • Ogled izdelka
    Consumer Neuroscience(2017)
    Vezava: Trda
    103,80 €
  • Ogled izdelka
    Nudge(2021) THALER, RICHARD H.,SUNSTEIN, CASS R.
    An updated and refreshed edition of the groundbreaking book that shows how people can be nudged toward decisions that will improve their lives
    Vezava: Trda
    45,94 €
  • Ogled izdelka
    Alchemy(2021) SUTHERLAND, RORY
    29,85 €
  • Ogled izdelka
    Online Video Revolution: How to Reinvent and Market Your Business Using Video(2013) JOHN CECIL
    Vezava: Trda
    22,96 €
  • Ogled izdelka
    Consumer Behavior: Buying, Having, and Being, Global Edition(2017) SOLOMON
    Vezava: Mehka
    62,00 €
  • Ogled izdelka
    Data Driven Marketing For Dummies(2013) DAVID SEMMELROTH
    Vezava: Mehka
    27,78 €
  • Ogled izdelka
    Marketing Planning & Strategy - A Practical Introduction(2021) JOHN DAWES
    Vezava: Mehka
    70,75 €
  • Ogled izdelka
    Psychological Foundations of Marketing: The Keys to Consumer Behavior(2018) ALLAN J KIMMEL
    Vezava: Mehka
    73,49 €
  • Ogled izdelka
    Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability(2017) DARREN BRIDGER
    Vezava: Mehka
    45,92 €
  • Ogled izdelka
    Marketing Research: Planning, Process, Practice(2017) RICCARDO BENZO
    Vezava: Mehka
    98,81 €

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