74 rezultatov
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This is Marketing: You Can't Be Seen Until You Learn To See(2018) SETH GODINVezava: Mehka23,61 €
SETH GODIN
This is Marketing: You Can't Be Seen Until You Learn To See
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-40 %Krčenje: diktatura trga, erozija duha in slovensko knjižno založništvo (2008-2020)(2019) SAMO RUGELJVezava: Broširana z zavihki13,79 € 22,98 €
SAMO RUGELJ
Krčenje: diktatura trga, erozija duha in slovensko knjižno založništvo (2008-2020)
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Contagious: How to Build Word of Mouth in the Digital Age(2014) JONAH BERGERVezava: Mehka13,88 €
JONAH BERGER
Contagious: How to Build Word of Mouth in the Digital Age
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22 Immutable Laws of Branding(2002) AL RIESNA POTI- N/2558-Z/3381- FAKTURA BAKERJA 5.8.08Vezava: Mehka16,66 €
AL RIES
22 Immutable Laws of Branding
NA POTI- N/2558-Z/3381- FAKTURA BAKERJA 5.8.08
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BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers(2014)Vezava:36,12 €
BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers
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Absolute Essentials of Marketing Research(2021) KOLB, BONITA M. (LYCOMING COLLEGE, USA)This short textbook provides students with a concise yet comprehensive overview of the fundamentals of Marketing Research. It takes the student through the full process, from developing the hypothesis and setting the research question, to developing and cVezava: Trda95,39 €
KOLB, BONITA M. (LYCOMING COLLEGE, USA)
Absolute Essentials of Marketing Research
This short textbook provides students with a concise yet comprehensive overview of the fundamentals of Marketing Research. It takes the student through the full process, from developing the hypothesis and setting the research question, to developing and c
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Essentials of Marketing Research(2018) BABIN, BARRY (MORRIS LEWIS PROFESSOR OF MARKETING/OLE MISS BUSINESS SCHOOL/UNIVERSITY OF MISSISSIPPI)Vezava: Mehka131,54 €
BABIN, BARRY (MORRIS LEWIS PROFESSOR OF MARKETING/OLE MISS BUSINESS SCHOOL/UNIVERSITY OF MISSISSIPPI)
Essentials of Marketing Research
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Consumer Interest (RLE Consumer Behaviour)(2016) FORBES, J. D.This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory acVezava: Mehka74,62 €
FORBES, J. D.
Consumer Interest (RLE Consumer Behaviour)
This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory ac
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Customer Analytics For Dummies(2015) SAURO, JEFFThe easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business.Vezava: Mehka36,12 €
SAURO, JEFF
Customer Analytics For Dummies
The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business.
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Applied Multivariate Statistical Analysis(2013) JOHNSON, RICHARD,WICHERN, DEANVezava: Mehka132,79 €
JOHNSON, RICHARD,WICHERN, DEAN
Applied Multivariate Statistical Analysis
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Key Marketing Metrics(2021) BENDLE, NEIL,FARRIS, PAUL,PFEIFER, PHILLIP,REIBSTEIN, DAVIDVezava: Mehka68,89 €
BENDLE, NEIL,FARRIS, PAUL,PFEIFER, PHILLIP,REIBSTEIN, DAVID
Key Marketing Metrics
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Designing Performance Measurement Systems(2018) FRANCESCHINI, FIORENZO,GALETTO, MAURIZIO,MAISANO, DOMENICOThough Key Performance Indicators (KPIs) may at times seem to be the real driving force behind social systems, economies and organizations, they can also have far-reaching normative effects, which can modify organizational behavior and influence key decisVezava: Trda91,58 €
FRANCESCHINI, FIORENZO,GALETTO, MAURIZIO,MAISANO, DOMENICO
Designing Performance Measurement Systems
Though Key Performance Indicators (KPIs) may at times seem to be the real driving force behind social systems, economies and organizations, they can also have far-reaching normative effects, which can modify organizational behavior and influence key decis
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The Machine Age of Customer Insight(2021)The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challengesVezava: Mehka51,44 €
The Machine Age of Customer Insight
The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challenges
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Product Research Rules(2020) LOMBARDO, C TODD,BILGEN, ARASIn this practical book, Aras Bilgen, C. Todd Lombardo, and Michael Connors demonstrate how your entire team can conduct effective product research within a couple of weeks--easily, cheaply, and without compromising quality.Vezava: Mehka57,71 €
LOMBARDO, C TODD,BILGEN, ARAS
Product Research Rules
In this practical book, Aras Bilgen, C. Todd Lombardo, and Michael Connors demonstrate how your entire team can conduct effective product research within a couple of weeks--easily, cheaply, and without compromising quality.
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Marketing(2021) MASTERSON, ROSALIND,PHILLIPS, NICHOLA,PICKTON, DAVIDThis highly accessible fifth edition continues to open windows to the world of marketing, with cases that are vibrant and engaged, links that allow students to explore topics in more detail and content to encourage them to relate theory to practice.Vezava: Mehka95,46 €
MASTERSON, ROSALIND,PHILLIPS, NICHOLA,PICKTON, DAVID
Marketing
This highly accessible fifth edition continues to open windows to the world of marketing, with cases that are vibrant and engaged, links that allow students to explore topics in more detail and content to encourage them to relate theory to practice.
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