Zbirka: Tržno raziskovanje

74 rezultatov

  • Ogled izdelka
    Hooked: How to Build Habit-Forming Products(2014) NIR EYAL
    Vezava: Trda
    20,83 €
  • Ogled izdelka
    This is Marketing: You Can't Be Seen Until You Learn To See(2018) SETH GODIN
    Vezava: Mehka
    23,61 €
  • Ogled izdelka
    -40 %
    Krčenje: diktatura trga, erozija duha in slovensko knjižno založništvo (2008-2020)(2019) SAMO RUGELJ
    Vezava: Broširana z zavihki
    13,79 € 22,98 €
  • Ogled izdelka
    Contagious: How to Build Word of Mouth in the Digital Age(2014) JONAH BERGER
    Vezava: Mehka
    13,88 €
  • Ogled izdelka
    22 Immutable Laws of Branding(2002) AL RIES
    NA POTI- N/2558-Z/3381- FAKTURA BAKERJA 5.8.08
    Vezava: Mehka
    16,66 €
  • Ogled izdelka
    BrainScripts for Sales Success: 21 Hidden Principles of Consumer Psychology for Winning New Customers(2014)
    Vezava:
    36,12 €
  • Ogled izdelka
    Absolute Essentials of Marketing Research(2021) KOLB, BONITA M. (LYCOMING COLLEGE, USA)
    This short textbook provides students with a concise yet comprehensive overview of the fundamentals of Marketing Research. It takes the student through the full process, from developing the hypothesis and setting the research question, to developing and c
    Vezava: Trda
    95,39 €
  • Ogled izdelka
    Essentials of Marketing Research(2018) BABIN, BARRY (MORRIS LEWIS PROFESSOR OF MARKETING/OLE MISS BUSINESS SCHOOL/UNIVERSITY OF MISSISSIPPI)
    Vezava: Mehka
    131,54 €
  • Ogled izdelka
    Long Tail(2008) ANDERSON, CHRIS
    29,85 €
  • Ogled izdelka
    Consumer Interest (RLE Consumer Behaviour)(2016) FORBES, J. D.
    This book guides in the advocacy process, as well as in courses in consumer behaviour, political science and law. It defines the consumer interest in many dimensions in order to be able to evaluate the effects of agricultural marketing board regulatory ac
    Vezava: Mehka
    74,62 €
  • Ogled izdelka
    Customer Analytics For Dummies(2015) SAURO, JEFF
    The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business.
    Vezava: Mehka
    36,12 €
  • Ogled izdelka
    Applied Multivariate Statistical Analysis(2013) JOHNSON, RICHARD,WICHERN, DEAN
    Vezava: Mehka
    132,79 €
  • Ogled izdelka
    Key Marketing Metrics(2021) BENDLE, NEIL,FARRIS, PAUL,PFEIFER, PHILLIP,REIBSTEIN, DAVID
    Vezava: Mehka
    68,89 €
  • Ogled izdelka
    Art of Going Global(2020) ANNUSHKINA, OLGA E.,REGAZZO, ALBERTO
    Vezava: Trda
    44,78 €
  • Ogled izdelka
    Designing Performance Measurement Systems(2018) FRANCESCHINI, FIORENZO,GALETTO, MAURIZIO,MAISANO, DOMENICO
    Though Key Performance Indicators (KPIs) may at times seem to be the real driving force behind social systems, economies and organizations, they can also have far-reaching normative effects, which can modify organizational behavior and influence key decis
    Vezava: Trda
    91,58 €
  • Ogled izdelka
    The Machine Age of Customer Insight(2021)
    The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challenges
    Vezava: Mehka
    51,44 €
  • Ogled izdelka
    The Next Billion Users - Digital Life Beyond the West(2019) PAYAL ARORA
    Vezava: Trda
    47,63 €
  • Ogled izdelka
    Product Research Rules(2020) LOMBARDO, C TODD,BILGEN, ARAS
    In this practical book, Aras Bilgen, C. Todd Lombardo, and Michael Connors demonstrate how your entire team can conduct effective product research within a couple of weeks--easily, cheaply, and without compromising quality.
    Vezava: Mehka
    57,71 €
  • Ogled izdelka
    Marketing(2021) MASTERSON, ROSALIND,PHILLIPS, NICHOLA,PICKTON, DAVID
    This highly accessible fifth edition continues to open windows to the world of marketing, with cases that are vibrant and engaged, links that allow students to explore topics in more detail and content to encourage them to relate theory to practice.
    Vezava: Mehka
    95,46 €
  • Ogled izdelka
    Resurrecting Retail(2021) STEPHENS, DOUG
    Vezava: Trda
    29,85 €

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