Creating the Customer-Driven Academic Library

Name: Creating the Customer-Driven Academic Library
Brand: ALA EDITIONS
SKU: 393878
Price: 63.89 EUR
Availability: InStock

JEANNETTE WOODWARD

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63,89 €

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63,89 €

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ISBN

9780838909768

Mladinska knjiga ID

393878

Leto izida

2009

Velikost (šxdxv)

150 × 200 × 10

Status dobavljivosti

Na zalogi pri dobavitelju

Jezik

ANG

Založnik

ALA EDITIONS

Avtor

JEANNETTE WOODWARD

Opis

Academic libraries are going through what may be the most difficult period in their history. With more and more scholarly content available online and accessible almost anywhere, where does the traditional 'brick and mortar' library fit in? This book attacks these and other pressing issues facing academic librarians.Academic libraries are going through what may be the most difficult period in their history. With more and more scholarly content available online and accessible almost anywhere, where does the traditional 'brick and mortar' library fit in?In this book, Jeannette Woodward attacks these and other pressing issues facing today's academic librarians. Her trailblazing strategies center on keeping the customer's point of view in focus at all times to help you: integrate technology to meet today's student and faculty needs; revaluate the role and function of library service desks; implement staffing strategies to match customer expectations; and, create new and effective promotional materials. Librarians are now faced with marketing to a generation of students who log on rather than walk in and this cutting edge book supplies the tools needed to keep customers coming through the door.