Entrepreneurial Strategic Decision-Making

Name: Entrepreneurial Strategic Decision-Making
Brand: ELGAR EDWARD
SKU: 341207
Price: 99.52 EUR
Availability: InStock

PATRICK A.M. VERMEULEN

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99,52 €

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ISBN

9781847209030

Mladinska knjiga ID

341207

Leto izida

2008

Velikost (šxdxv)

150 × 200 × 10

Status dobavljivosti

Na zalogi pri dobavitelju

Jezik

ANG

Založnik

ELGAR EDWARD

Avtor

PATRICK A.M. VERMEULEN

Opis

Strategic choices made by entrepreneurs have major consequences for SME performance. This book explores the factors that influence entrepreneurial strategic decisions using a cognitive theoretical framework. The proposed model, based on a dual processing approach, integrates motivation, emotions and information processing modes and is tested in several empirical studies. The results show the model's potential for furthering interesting research agendas in entrepreneurial cognition research. The authors also reveal that entrepreneurial cognitions can be elicited and represented in the form of cognitive maps.The structural complexity of the cognitive maps (cognitive complexity) is an important prerequisite of effective strategic decisions and is a core concept for the advancement of our knowledge in entrepreneurial cognition. The book is an informed and interesting exploration of entrepreneurial cognition with both theoretical and methodological contributions to this field of research. It will be of great interest to undergraduate students, and academics in the field of entrepreneurship. Policymakers will learn from this study to understand the distinctions between various types of entrepreneurial decisionmakers and the way they make strategic decisions.