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JOSEPH SOMMERVILLE

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Redna cena 22,00 €
Znižana cena 22,00 € Redna cena
Znižanje Razprodano

Na zalogi v poslovalnicah takoj ali preko spletnega naročila
Status dobavljivosti: Na zalogi pri dobavitelju

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ISBN

9780230609488

Mladinska knjiga ID

400384

Leto izida

2009

Datum izida

30.05.2009

Velikost (šxdxv)

150 × 200 × 10

Status dobavljivosti

Na zalogi pri dobavitelju

Jezik

ANG

Založnik

PALGRAVE

Avtor

JOSEPH SOMMERVILLE

Opis

How to Grow Your Business by Leveraging Your ExpertiseWritten by a top presentation coach and National Speakers Association speaker, this book delivers a time-tested presentation system that increases business for those in the professional services industry.Most professionals don't enjoy marketing. Even when they have a service they know will benefit the customer, they are reluctant to market it. In Rainmaking Presentations, author Joe Sommerville shows professionals that there is a marketing tool that positions professionals not as a salesperson, but as an advisor. It's the tool that puts you in front of the economic buyer most often. Whatever you call it, speech, talk, address, lunch and learn, presentation, the scenario is the same. You have somewhere between fifteen minutes to an hour to be in front of a live audience and deliver your message--and to market yourself. This book shows professionals how to: *Organize presentations effectively *Create persuasive marketing messages *Communicate technical information *Determine which professional presentations will deliver future business *Increase the ROI on every presentation you deliverLeveraging Expertise: Grow Your Business by Leveraging Your Expertise Analyze: Connecting with Your Audience Strategize: Rainmaking Presentations Contain Purpose Organize: Rainmaking Presentations Transform Information into Knowledge Vitalize: Rainmaking Presentations Make the Theoretical Concrete Verbalize: Rainmaking Presentations Persuade with Language Visualize: Rainmaking Presentations Illustrate Ideas Dramatize: Rainmaking Presentations Engage Listeners Rainmaking Presentations in Different Contexts How to Discover and Create Rainmaking Opportunities Marketing Your Rainmaking Presentations: Materials and Methods

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*JOSEPH SOMMERVILLE

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