This is one of the first textbooks to explore the research process within the specific context of luxury brand management.
PARNWELL, MICHAEL J. G. (UNIVERSITY OF LEEDS, UK),MENG, KELLY (GOLDSMITHS, UNIVERSITY OF LONDON, UK)
Research Methods in Luxury Management
This is one of the first textbooks to explore the research process within the specific context of luxury brand management.
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9781032281100Mladinska knjiga ID
9781032281100Leto izida
2023Datum izida
13.07.2023Število strani
214Status dobavljivosti
7-10 delovnih dniZbirka
Mastering Luxury ManagementZaložnik
Taylor & Francis LtdAvtor
Parnwell, Michael J. G. (University of Leeds, UK),Meng, Kelly (Goldsmiths, University of London, UK)Dimenzije
171 x 245 x 18BIC
GPS,KC,KJMV7,KJSMOpis
This is one of the first textbooks to explore the research process within the specific context of luxury brand management.Pogosto kupljeno skupaj
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