831 rezultatov
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Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification(2013) PAHARIA, RAJATThe new secret to driving Loyalty that pays. Once revolutionary, loyalty programs designed to differentiate products quickly became commoditized. This book shows you how to create a system powered by human motivation and digital technology that creates onVezava: Trda49,41 € -
Strategic Brand Management and Development(2020) LALAOUNIS, SOTIRIS T. (UNIVERSITY OF EXETER, UK)This book explores how organisations can design brand identities, develop brand marketing programmes, measure brand performance, and sustain brand equity, combining psychological, sociological, cultural, and management perspectives. It provides numerous eVezava: Mehka85,74 € -
Halal Business Management(2020) TIEMAN, MARCOThis book shares the buildings blocks of professional halal business management, covering halal certification, halal supply chain management, halal branding and marketing, and halal risk and reputation management.Vezava: Mehka64,61 € -
Project Management, Planning and Control(2021) LESTER, ALBERT (EUR. ING. ALBERT LESTER, CENG, FICE, FIMECHE, FISTRUCTE, HON FAPM, UNITED KINGDOM)Vezava: Mehka126,25 € -
Leadership as Meaning-Making(2020) VARNEY, JOHNBased on the author’s 30 years experience of management development and a background in design and psychology, this book takes a fresh look at leadership as a systemic shared phenomenon. It is one aspect of the evolutionary principle of bringing people toVezava: Mehka27,79 € -
Aviation Leadership(2021) PIEROTTI, MARK J.This book identifies the responsibilities of management in the regulatory territories of the FAA, the EASA and the GCAA.Vezava: Mehka64,61 € -
Decarbonizing Logistics(2018) MCKINNON, PROF ALANLearn how to cut logistics-related carbon emissions with this essential guide based on cutting edge researchVezava: Mehka82,24 € -
Category Management in Purchasing(2019) O'BRIEN, JONATHANBenefit from a complete overview and step-by-step guide to the tools, techniques and application of category management.Vezava: Trda87,49 € -
Kapferer on Luxury(2015) KAPFERER, JEAN-NOELGet expert insight into the unique challenges faced by the luxury sector and learn how to tackle them with this authoritative guide to luxury branding.Vezava: Mehka66,51 € -
Faces of Precarity(2022)The word 'precarity' is widely used when discussing work, employment or social classes. However, there is no consensus on the precise meaning of the term or how it should best be used to explore social changes. This international and interdisciplinary booVezava: Trda104,12 € -
Being with Others(2021) WICKREMASINGHE, NELISHAPsychotherapist and business psychologist Nelisha Wickremasinghe shows hoe our brains and bodies are frequently 'in threat'; how hard it is to build healthy relationships in that condition; and what we can do about it.Vezava: Mehka27,80 € -
Alive at Work(2018) CABLE, DANIEL M.Poll after poll has confirmed that an astonishing number of workers are disengaged from their work. Why is this happening? And how can we fix the problem?Vezava: Trda36,59 € -
Talent Wins(2018) CHARAN, RAM,BARTON, DOMINIC,CAREY, DENNISRadical Advice for Reinventing Talent--and HR Most executives today recognize the competitive advantage of human capital, and yet the talent practices their organizations use are stuck in the twentieth century.Vezava: Trda36,59 € -
A Practical Guide to Logistics - An Introduction to Transport, Warehousing, Trade and Distribution(2019) JERRY RUDDVezava: Mehka58,79 € -
Beyond Threat(2018) WICKREMASINGHE, NELISHAMost workplace problems are caused by over-exposure to real/imagined threat. This activates the 'threat brain'. When combined with our 'drive brain', we fall into destructive loops of compulsive behaviour. This book explains the Trimotive Brain and showsVezava: Mehka23,17 € -
Purchasing Chessboard(2017) SCHUH, CHRISTIAN,RAUDABAUGH, JOSEPH L.,KROMOSER, ROBERT,STROHMER, MICHAEL F.,TRIPLAT, ALENKA,PEARCE, JAMESThe bestselling Purchasing Chessboard® concept, used by hundreds of corporations worldwide to reduce costs and increase value with suppliers, is the topic of this successful professional book now published in its third edition.Vezava: Trda86,61 € -
Supply Chain Strategy and Financial Metrics - The Supply Chain Triangle Of Service, Cost And Cash(2018) DR BRAM DESMETVezava: Mehka82,24 €











