The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior, identifies gaps and open questions within the research, and outlines an agenda for future research.
Aging Consumer
The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior, identifies gaps and open questions within the research, and outlines an agenda for future research.
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Poglej vseISBN
9780367360931Mladinska knjiga ID
9780367360931Leto izida
2020Datum izida
02.10.2020Število strani
352Status dobavljivosti
7-10 delovnih dniZbirka
Marketing and Consumer Psychology SeriesZaložnik
Taylor & Francis LtdUrednik
YOON, CAROLYN (UNIVERSITY OF MICHIGAN, USA)Dimenzije
153 x 229 x 25BIC
JFF,JMD,JMJ,KJS,KNSGOpis
The Aging Consumer: Perspectives from Psychology and Marketing, 2nd edition takes stock of what is known around age and consumer behavior, identifies gaps and open questions within the research, and outlines an agenda for future research.Pogosto kupljeno skupaj
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