In this book, the authors explore the potential of marketing to help create a more ecologically sustainable future. It is essential reading for those who want to understand why it is so hard for us to imagine desirable, sustainable futures and who want to
EGAN-WYER, CARYS,BERTILSSON, JON
Marketing in the Climate Crisis
In this book, the authors explore the potential of marketing to help create a more ecologically sustainable future. It is essential reading for those who want to understand why it is so hard for us to imagine desirable, sustainable futures and who want to
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9781032830728Mladinska knjiga ID
9781032830728Leto izida
2025Datum izida
07.08.2025Število strani
92Status dobavljivosti
7-10 delovnih dniZbirka
Routledge Studies in Critical MarketingZaložnik
Taylor & Francis LtdAvtor
Egan-Wyer, Carys,Bertilsson, JonDimenzije
143 x 223 x 11BIC
JHB,KJSA,KJSMOpis
In this book, the authors explore the potential of marketing to help create a more ecologically sustainable future. It is essential reading for those who want to understand why it is so hard for us to imagine desirable, sustainable futures and who want to be part of changing that, in order to save marketing’s legitimacy and the planet.Pogosto kupljeno skupaj
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