A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst sti
WRATHALL, JEFFREY, PHD (EVENT MANAGEMENT LECTURER AND COURSE LEADER, FACULTY OF HIGHER EDUCATION AT WILLIAM ANGLISS INSTITUTE, MELBOURNE, AUSTRALIA),STERIOPOULOS, EFFIE, PHD (LECTURER OF EVENT MANAGEMENT, FACULTY OF HIGHER EDUCATION AT WILLIAM ANGLISS INSTITUTE, MELBOURNE, AUSTRALIA)
Reimagining and Reshaping Events
A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst sti
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9781911635871Mladinska knjiga ID
9781911635871Leto izida
2022Datum izida
05.01.2022Število strani
256Status dobavljivosti
Na zalogi pri dobaviteljuZaložnik
Goodfellow Publishers LimitedAvtor
Wrathall, Jeffrey, PhD (Event Management Lecturer and Course Leader, Faculty of Higher Education at William Angliss Institute, Melbourne, Australia),Steriopoulos, Effie, PhD (Lecturer of Event Management, Faculty of Higher Education at William Angliss Institute, Melbourne, Australia)Dimenzije
193 x 252 x 27BIC
KNSG,KNSHOpis
A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues. 256 pages, 40 Figures
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