314 rezultatov

  • Ogled izdelka
    6% Club(2024) ROZEN, MICHELLE
    Vezava: Trda vezava
    30,20 €
  • Ogled izdelka
    Consumer Behaviour and Digital Transformation(2024) GBADAMOSI, AYANTUNJI (UNIVERSITY OF EAST LONDON, UK)
    This textbook explores how technological developments and emerging technologies impact on, and engage with, consumer behaviour and decision-making globally. The book will enable readers to develop a coherent understanding of the basic underpinnings of con
    Vezava: Mehka vezava
    60,61 €
  • Ogled izdelka
    Creative Advertising Concept and Copy(2024) MILIOPOULOU, GEORGIA-ZOZETA (THE AMERICAN COLLEGE OF GREECE, GREECE)
    Considering perspectives on creative advertising through a unique media and communications lens, this book encompasses both the theory and practical tools needed to approach and understand creativity in advertising with an original eye.
    Vezava: Mehka vezava
    64,30 €
  • Ogled izdelka
    Introduction to Sport Marketing(2024) SMITH, AARON C.T. (LOUGHBOROUGH UNIVERSITY LONDON, UK),STAVROS, CONSTANTINO (RMIT UNIVERSITY, AUSTRALIA),SKINNER, JAMES (NEWCASTLE BUSINESS SCHOOL, AUSTRALIA),GEURIN, ANDREA N. (LOUGHBOROUGH UNIVERSITY LONDON, UK),BURCH, LAUREN M. (LOUGHBOROUGH UNIVERSITY LONDON, UK)
    Now in a fully revised and updated third edition, Introduction to Sport Marketing is a clear, straightforward and concise introduction to the theory and practice of sport marketing, and the only sport marketing textbook you will ever need.
    Vezava: Mehka vezava
    88,19 €
  • Ogled izdelka
    Strategic Media Planning and Buying(2024) RATHORE, BASANT (SR. VICE PRESIDENT AT JAGRAN GROUP, INDIA)
    This book explores media planning, media buying and the advertising landscape in India. It provides a comprehensive look into the essential aspects of media strategies for brands and businesses to effectively reach their intended audiences and consumers.
    Vezava: Mehka vezava
    52,35 €
  • Ogled izdelka
    Making Sense of Chaos(2024) FARMER, J. DOYNE
    Vezava: Trda vezava
    32,84 €
  • Ogled izdelka
    How to Listen When Markets Speak(2024) MCDONALD, LAWRENCE,ROBINSON, JAMES
    Vezava: Trda vezava
    30,57 €
  • Ogled izdelka
    Economics(2023) CLEAVER, TONY
    Now in its fourth edition, Economics: The Basics continues to provide an engaging and topical introduction to the key issues in contemporary economics. The new edition has been fully updated to take into account recent world economic events and key develo
    Vezava: Mehka vezava
    34,90 €
  • Ogled izdelka
    Digital Customer Success(2024) MEHTA, NICK (GAINSIGHT),CAPOTE, KELLIE (GAINSIGHT)
    Vezava: Trda vezava
    31,95 €
  • Ogled izdelka
    90 Day Brand Plan(2024) WALKER, DAIN
    Vezava: Trda vezava
    31,95 €
  • Ogled izdelka
    Woke Salaryman Crash Course on Capitalism & Money(2024) THE WOKE SALARYMAN
    Vezava: Mehka vezava
    22,34 €
  • Ogled izdelka
    From Hoodies to Suits(2024) OSBORNE, ANNELISE
    Vezava: Trda vezava
    31,51 €
  • Ogled izdelka
    New CEO(2024) WIGGINS, TY
    Vezava: Trda vezava
    32,82 €
  • Ogled izdelka
    Little Book of Valuation(2024) DAMODARAN, ASWATH (STERN SCHOOL OF BUSINESS, NEW YORK UNIVERSITY)
    Vezava: Trda vezava
    30,20 €
  • Ogled izdelka
    How To Not Work Forever(2024) ETSCHMANN, NATASHA,KRESINA, ANA
    Vezava: Mehka vezava
    25,71 €
  • Ogled izdelka
    Wealth of Well-Being(2024) STATMAN, MEIR (SANTA CLARA UNIVERSITY, CA)
    Vezava: Trda vezava
    32,82 €
  • Ogled izdelka
    Family Business Management(2023) BASCO, RODRIGO (AMERICAN UNIVERSITY OF SHARJAH, UAE)
    Family Business Management provides an accessible overview of the core aspects of family business, with an international, practice-based perspective.This textbook is the ideal companion for undergraduate and postgraduate family business courses and will a
    Vezava: Mehka vezava
    63,37 €
  • Ogled izdelka
    Human Resource Development(2023) BIEREMA, LAURA L.,CALLAHAN, JAMIE L.,ELLIOTT, CAROLE J.,GREER, TOMIKA W.,COLLINS, JOSHUA C.
    Human Resource Development: Critical Perspectives and Practices is a landmark textbook on HRD scholarship and practice. It presents a new way of thinking about the three core elements of HRD (training and development; career development; and organization
    Vezava: Mehka vezava
    66,14 €
  • Ogled izdelka
    Real Estate Analysis(2023) REES, DAVID
    Real Estate Analysis: A Financial Toolkit presents economic and financial models, applications and insights, packaged as a toolkit for analysts and other participants in commercial and residential real estate markets who seek to extend their insights into
    Vezava: Mehka vezava
    57,87 €
  • Ogled izdelka
    Regional Policy(2023) FRATESI, UGO (POLITECNICO DI MILANO, ITALY)
    This textbook provides a comprehensive and systematic coverage of regional policy, dealing with core theories and looking at contemporary challenges in practice, addressing regional policy across the world.
    Vezava: Mehka vezava
    78,01 €

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