3 rezultatov
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Humanizing B2B(2021) CASH, PAUL,TREZONA, JAMESThere’s a new truth in B2B marketing: if you want to move products, you need to move people. To achieve transformational growth, you need to break free from features-led marketing and discover the power of story.Vezava: Mehka33,06 €
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Creating Gender-Inclusive Organizations(2020)With the goal of bridging the gap between research and practice, this book provides intriguing and innovative thoughts on leadership and gender in organizations from renowned scholars as well as high-level corporate thought leaders in the area of diversitVezava: Trda49,94 €
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