642 rezultatov
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Digital Marketing Fundamentals(2021) VISSER, MARJOLEIN,BERRY, MIKEMarketing is now fundamentally a digital process, and this textbook was the first to comprehensively analyse marketing through a digital lens. As the field is evolving rapidly, this edition is fully updated to cover the latest developments in theory and pVezava: Mehka105,15 € -
Sport Marketing(2021) DEES, WINDY,WALSH, PATRICK,MCEVOY, CHAD D.,MCKELVEY, STEPHEN,MULLIN, BERNARD J.,HARDY, STEPHEN,SUTTON, WILLIAM A.Experience a fresh perspective on sport marketing where real-world examples, expert interviews, and engaging case studies merge with a focus on data analytics, digital platforms, and emerging tech such as mobile streaming and virtual reality. These evolviVezava: Mehka191,32 € -
International Marketing: Strategy development and implementation(2017) CARL ARTHUR SOLBERGVezava: Mehka64,30 € -
Lean Six Sigma Black Belt Handbook(2013) VOEHL, FRANK (HARRINGTON ASSOCIATES, LOS GATOS, CALIFORNIA, USA),HARRINGTON, H. JAMES,MIGNOSA, CHUCK (BUSINESS SYSTEMS ARCHITECTS, SANTA CLARA, CALIFORNIA, USA),CHARRON, RICHVezava: Trda168,60 € -
Elite Sales Strategies: A Guide to Being One-Up, C reating Value, and Becoming Truly Consultative(2022) ANTHONY IANNARINOVezava: Trda30,83 € -
Happiness—Concept, Measurement and Promotion(2021) NG, YEW-KWANGThis open access book defines happiness intuitively and explores several common conceptual mistakes with regard to happiness. It then moves on to address topical issues including, but not limited to, whether money can buy you happiness, why happiness is uVezava: Trda44,29 € -
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Leading Global Innovation(2017) JENSEN, KARINA R.Responding to the need for organizations to improve global strategic planning and execution, this book presents a framework for effectively conceiving and executing new concepts for international markets.Vezava: Mehka35,28 € -
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Finance for Executives(2022) HAWAWINI, GABRIEL (INSEAD),VIALLET, CLAUDE (INSEAD)Vezava: Mehka113,52 € -
Positively Purple(2022) NASH, KATEDevelop an inclusive culture where people can flourish in the world of business while navigating the experience of ill health, disability, accident or injury.Vezava: Mehka35,04 € -
Employee Relations(2022) AYLOTT, ELIZABETHUnderstand how to plan, implement and manage an effective employee relations strategy with this essential guide from the HR Fundamentals series.Vezava: Mehka51,31 € -
Preliminary Feasibility for Public Research & Development Projects(2021) YOON, DONGHUN (KYONGGI UNIVERSITY, KOREA)Preliminary Feasibility for Public Research & Development Projects explains how to evaluate R&D business by exploring the five key features of policy implication, policy improvement, preliminary feasibility study, R&D evaluation, and R&D strategy and willVezava: Trda26,25 € -
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Service Management(2020) BRYSON, JOHN R.,SUNDBO, JON,FUGLSANG, LARS,DANIELS, PETERVezava: Mehka141,85 €












