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61 rezultatov
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Hype Yourself(2020) WERNER, LUCYA toolkit designed for small businesses, packed with industry secrets from a PR professional that will teach you how to be your own best publicist.Vezava: Mehka22,38 €
WERNER, LUCY
Hype Yourself
A toolkit designed for small businesses, packed with industry secrets from a PR professional that will teach you how to be your own best publicist.
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Our Future in Public Relations(2020) KERRIGAN, KEN (NEW YORK UNIVERSITY, USA)In an era of fake news and diminishing trust, it’s time to ask exactly what our future in public relations will be. Aimed primarily at communications management professionals, Our Future in Public Relations delves into whether public relations are dead, oVezava: Mehka78,01 €
KERRIGAN, KEN (NEW YORK UNIVERSITY, USA)
Our Future in Public Relations
In an era of fake news and diminishing trust, it’s time to ask exactly what our future in public relations will be. Aimed primarily at communications management professionals, Our Future in Public Relations delves into whether public relations are dead, o
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Public Relations for Social Responsibility(2021)This inaugural edited collection for the Communicating Responsible Diversity, Equity, and Inclusion series explores the active promotion of diversity, equity, and inclusion as a public relations responsibility and provides new avenues for critiquing the wVezava: Trda70,59 €
Public Relations for Social Responsibility
This inaugural edited collection for the Communicating Responsible Diversity, Equity, and Inclusion series explores the active promotion of diversity, equity, and inclusion as a public relations responsibility and provides new avenues for critiquing the w
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Don't Be Such a Scientist, Second Edition - Talking Substance in an Age of Style(2018) OLSON , RANDY OLSONVezava: Mehka36,62 €
OLSONRANDY OLSON
Don't Be Such a Scientist, Second Edition - Talking Substance in an Age of Style
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Public Relations and the Power of Creativity(2018)This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with different purposes. The chapters hint at opportunities, point towards innovation, and challenge ourVezava: Trda133,98 €
Public Relations and the Power of Creativity
This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with different purposes. The chapters hint at opportunities, point towards innovation, and challenge our
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How to Succeed in a PR Agency - Real Talk to Grow Your Career & Become Indispensable(2018) KRISTIN JOHNSONVezava: Mehka60,62 €
KRISTIN JOHNSON
How to Succeed in a PR Agency - Real Talk to Grow Your Career & Become Indispensable
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Advertising and Promotion(2021) HACKLEY, CHRIS,HACKLEY, RUNGPAKA AMYOffering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.Vezava: Mehka97,13 €
HACKLEY, CHRIS,HACKLEY, RUNGPAKA AMY
Advertising and Promotion
Offering a short, concise and creative take on advertising and promotion, the new edition includes more on digital and social media marketing while using a wider range of visual examples and case studies.
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Influential Internal Communication(2021) FIELD, JENNIStreamline your internal communications and enjoy the benefits of increased employee engagement and improved corporate communications in even the most stressful, time-sensitive situations.Vezava: Mehka60,62 €
FIELD, JENNI
Influential Internal Communication
Streamline your internal communications and enjoy the benefits of increased employee engagement and improved corporate communications in even the most stressful, time-sensitive situations.
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Planning and Managing Public Relations Campaigns(2020) GREGORY, ANNEA definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.Vezava: Mehka64,30 €
GREGORY, ANNE
Planning and Managing Public Relations Campaigns
A definitive guide to planning PR and event campaigns. Contains everything readers need to know to design, execute and evaluate campaigns of any size, with techniques laid out and explained clearly.
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Marketing Wisdom(2018)This book represents the work of some of the contemporary world leaders in marketing. With new ideas and nuances being discovered every day, it has become a real challenge for marketers and students of marketing to keep up to date on important contemporarVezava: Trda29,15 €
Marketing Wisdom
This book represents the work of some of the contemporary world leaders in marketing. With new ideas and nuances being discovered every day, it has become a real challenge for marketers and students of marketing to keep up to date on important contemporar
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Portfolio Building Activities in Social Media - Exercises in Strategic Communication(2021) KAREN FREBERGVezava: Mehka97,15 €
KAREN FREBERG
Portfolio Building Activities in Social Media - Exercises in Strategic Communication
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Guerrilla Publicity(2020) LEVINSON, JAY CONRAD,FRISHMAN, RICK,LUBLIN, JILLGuerrilla Publicity - a well-known child of the Guerrilla Marketing Series—is an easy to use book that is perfect for every level of knowledge.Vezava: Mehka22,38 €
LEVINSON, JAY CONRAD,FRISHMAN, RICK,LUBLIN, JILL
Guerrilla Publicity
Guerrilla Publicity - a well-known child of the Guerrilla Marketing Series—is an easy to use book that is perfect for every level of knowledge.
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Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions(2017) LEIGH , RICH LEIGHVezava: Mehka29,85 €
LEIGHRICH LEIGH
Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions
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Event Planning and Management - Principles, Planning and Practice(2018) RUTH DOWSONVezava: Mehka46,60 €
RUTH DOWSON
Event Planning and Management - Principles, Planning and Practice
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Successful Employee Communications(2022) DEWHURST, SUE,FITZPATRICK, LIAMUnderstand how to align your communication to your organization's goals, strategy and brand values effectively, to increase employee engagement and make a real difference to the success of your business.Vezava: Mehka60,62 €
DEWHURST, SUE,FITZPATRICK, LIAM
Successful Employee Communications
Understand how to align your communication to your organization's goals, strategy and brand values effectively, to increase employee engagement and make a real difference to the success of your business.
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Understanding Public Relations - Theory, Culture and Society(2018) LEE EDWARDSVezava: Mehka70,75 €
LEE EDWARDS
Understanding Public Relations - Theory, Culture and Society
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Basics of Media Writing(2017) KUEHN, SCOTT A. A.,LINGWALL, JAMES ANDREW ANDREWWith two comprehensive writing models, Scott A Kuehn and Andrew Lingwall help readers to develop the essential writing skills and professional habits needed to succeed in 21st-century media careers.Vezava: Mehka169,53 €
KUEHN, SCOTT A. A.,LINGWALL, JAMES ANDREW ANDREW
Basics of Media Writing
With two comprehensive writing models, Scott A Kuehn and Andrew Lingwall help readers to develop the essential writing skills and professional habits needed to succeed in 21st-century media careers.
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Ministry of Truth(2022) HENDRICKS, VINCENT F.,MEHLSEN, CAMILLAThe Ministry of Truth scrutinizes the information market in the era of the attention economy calling on citizens, public educators and politicians to action in averting the role of BigTech in critical infrastructure.Vezava: Mehka41,33 €
HENDRICKS, VINCENT F.,MEHLSEN, CAMILLA
Ministry of Truth
The Ministry of Truth scrutinizes the information market in the era of the attention economy calling on citizens, public educators and politicians to action in averting the role of BigTech in critical infrastructure.
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