Podrobnosti o izdelku
Poglej vseISBN
9781856696241Mladinska knjiga ID
404947Leto izida
2009Datum izida
30.09.2009Velikost (šxdxv)
150 × 200 × 10Status dobavljivosti
Na zalogi pri dobaviteljuJezik
ANGZaložnik
THAMES & HUDSONAvtor
STEVEN HELLEROpis
Offers an introduction to what art direction is and what art directors do. This book covers the role of art director in numerous environments, including magazines and newspapers, advertising, corporate identity, museums and publishing. It also provides perspectives on typography, illustration and photography.This book is a highly informative, highly entertaining introduction to what art direction is and what art directors do. Co-written by one of the world's leading art directors, it covers the role of art director in numerous environments, including magazines and newspapers, advertising, corporate identity, museums and publishing. It also provides an insight into what makes a successful art director, what an art director actually does all day, what makes things go right, and what makes things go wrong. Alongside perspectives on typography, illustration and photography, there are case studies of successful art direction in different spheres, from McSweeney's to the Vier5 website. The authors have also invited preeminent international art directors to discuss their roles in special sections of the book which they have art directed themselves. The result is an impressive, enlightening and often very funny diversity of perspectives and approaches. Clearly written, including a glossary of handy art director sayings, an 'art director test' and more, "Art Direction Explained" will provide students with insights into the world of art direction and professionals with a bible to the profession.
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Naslov
Slovenska cesta 29, 1000 Ljubljana
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