Zbirka: Prodajni management in management trženja
134 rezultatov
-
Creative Superpowers(2019) BAMBACH, LAURA JORDAN,EARLS, MARK,FIANDACA, DANIELE,MORRISON, SCOTTThe modern skillset for creative problem-solving, compiled by four industry expertsVezava: Trda16,62 € -
-
Mind for Sales(2020) HUNTER, MARKFor salespeople tired of feeling stressed out, burned out, and bummed out that their customers don’t want to hear from them, A Mind for Sales is the guide they need to develop a success mindset and the habits required to breakthrough to a whole new levelVezava: Trda28,04 € -
-
-
-
The Marketing Complex: Why Modern Marketers Need to Manage Multiplicity(2017) GILES LURYVezava: Mehka57,01 € -
Customer Copernicus(2021) DAWSON, CHARLIE,MEEHAN, SEANBased on in-depth interviews and stories from leaders of some of the leading organisations in the world, including easyJet, DBS, Handelsbanken, O2, and Sky, this book describes not only how organisations can become more customer-led (which is where most bVezava: Mehka57,01 € -
Sustainability Mindset Principles(2020) RIMANOCZY, ISABELThis book introduces for the first time the 12 Principles for a Sustainability Mindset, presenting a framework to address the complexity of a mindset in bite-size components. Written in a very clear and practical way, the book provides a checklist, tips aVezava: Mehka70,32 € -
Business Models Handbook(2019) HAGUE, PAULBenefit from a reliable collection of the most valuable business models, including detailed coverage of each model, expertly explained theory, as well as case studies and supporting templates.Vezava: Mehka40,41 € -
Kapferer on Luxury(2015) KAPFERER, JEAN-NOELGet expert insight into the unique challenges faced by the luxury sector and learn how to tackle them with this authoritative guide to luxury branding.Vezava: Mehka66,51 € -
Key Marketing Metrics(2021) BENDLE, NEIL,FARRIS, PAUL,PFEIFER, PHILLIP,REIBSTEIN, DAVIDVezava: Mehka71,27 € -
Boring2Brave(2021) CHOUEKE, MARKPart manifesto, part case-study directory, part ‘how-to’ guide: the gutsy little handbook for B2B marketers looking to ‘10X’ their impactVezava: Mehka16,62 € -
Attractive Thinking(2019) RADFORD, CHRISThis is a book for CEOs and Managing Directors who have a successful brand and want an evidence-based strategy that will accelerate growth.Vezava: Mehka19,00 € -
Customer Success Pioneer(2019) LUCAS, KELLIEFind the right path the first time! Use this transformation handbook to navigate your way through the first year of defining, establishing and expanding a world-class Customer Success function for your company.Vezava: Mehka19,00 € -
Machine Age of Customer Insight(2021)The Machine Age of Customer Insight demonstrates the impact of machine learning and data analytics, combining an academic state-of-the-art overview of machine learning with cases from well-known companies. These cases show the opportunities and challengesVezava: Mehka53,21 €
