Zbirka: Prodajni management in management trženja
114 rezultatov
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3-Hour Presentation Plan, The(2015) LIGHTHEART, ANDREW,LIGHTHEART, MEGPlan a first rate presentation in three hours or less, quickly produce slides and handouts, and discover ways to deliver it calmly, confidently and capably.Vezava: Mehka18,21 € -
Marketing Metrics(2022) INGE, CHRISTINACreate customer-centric marketing, establish channel ROI and build your brand with this jargon-free and step-by-step guide to unlocking the full power of data and analytics.Vezava: Mehka62,71 € -
Using Behavioral Science in Marketing(2022) HARHUT, NANCYApply behavioral science techniques in key areas of marketing to drive consumer action for increased engagement and conversion rates.Vezava: Mehka57,01 € -
Innovative B2B Marketing(2022) HALL, SIMONCut through the noise surrounding B2B marketing using this clear and pragmatic guide, providing coverage of all the most recent developments including social marketing, customer attrition and B2B partnership marketing.Vezava: Mehka57,01 € -
Market Research in Practice(2021) HAGUE, PAULDevelop your market research skills with this bestselling guide that explains how to utilize market research tools and methods effectively to obtain reliable results.Vezava: Mehka76,02 € -
Value-Added Selling, Fourth Edition: How to Sell More Profitably, Confidently, and Professionally by Competing on Value—Not Price(2018) REILLY, TOM,REILLY, PAULVezava: Trda43,45 € -
Customer-centric Marketing: Build Relationships, Create Advocates, and Influence Your Customers() ALDO CUNDARIVezava:4,51 € -
Hacking Sales(2016) ALTSCHULER, MAXStay ahead of the sales evolution with a more efficient approach to everything Hacking Sales helps you transform your sales process using the next generation of tools, tactics and strategies.Vezava: Trda28,04 € -
Strategic Brand Management and Development(2020) LALAOUNIS, SOTIRIS T. (UNIVERSITY OF EXETER, UK)This book explores how organisations can design brand identities, develop brand marketing programmes, measure brand performance, and sustain brand equity, combining psychological, sociological, cultural, and management perspectives. It provides numerous eVezava: Mehka90,99 € -
Strategic Brand Management(2011) KELLER, KEVIN,APERIA, TONY,GEORGSON, MATSDevelop your students' brand management skills with practical insights from the industryStrategic Brand Management, 2nd edition, equips your students with the tools and knowledge to implement successful brand strategy. With activities to guide their learnVezava: Mehka146,33 € -
Responsible Leadership(2021)The second edition of Responsible Leadership offers orienting knowledge on how to lead in a world of contested values—a world where leadership work extends beyond leaders and direct reports to a whole range of stakeholders inside and outside an organizatiVezava: Mehka97,99 € -
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Business Development Culture(2018) MOYLE, ALEXEnable your company to consistently sell more and achieve long term growth by refining and improving your business development culture.Vezava: Mehka33,25 € -
Malcolm McDonald on Marketing Planning(2016) MCDONALD, MALCOLMBenefit from clear and concise guidance to the benefits of rigorous marketing planning, demonstrating how to produce a marketing plan which works in the real world.Vezava: Mehka57,01 € -
Strategy in 3D(2020) FISHER, GREG (LARRY AND BARBARA SHARPF PROFESSOR OF ENTREPRENEURSHIP AND ASSOCIATE PROFESSOR IN THE MANAGEMENT AND ENTREPRENEURSHIP DEPARTMENT, LARRY AND BARBARA SHARPF PROFESSOR OF ENTREPRENEURSHIP AND ASSOCIATE PROFESSOR IN THE MANAGEMENT AND ENTREPRENEURSHIP DEPARTMENT, KELLEY SCHOOL OF BUSINESS, INDIANA UNIVERSITY),WISNESKI, JOHN E. (CLINICAL ASSISTANT PROFESSOR IN THE MANAGEMENT & ENTREPRENEURSHIP DEPARTMENT, CLINICAL ASSISTANT PROFESSOR IN THE MANAGEMENT & ENTREPRENEURSHIP DEPARTMENT, W.P. CAREY SCHOOL OF BUSINESS, ARIZONA STATE UNIVERSITY),BAKKER, RENE M. (ASSOCIATE PROFESSOR IN THE STRATEGY AND ENTREPRENEURSHIP DEPARTMENT, ASSOCIATE PROFESSOR IN THE STRATEGY AND ENTREPRENEURSHIP DEPARTMENT, ROTTERDAM SCHOOL OF MANAGEMENT, ERASMUS UNIVERSITY)Vezava: Mehka54,15 €
