135 rezultatov
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Service Quality in Leisure, Events, Tourism and Sport(2016) BUSWELL, JOHN (FORMERLY OF UNIVERSITY OF GLOUCESTERSHIRE, UK),WILLIAMS, CHRISTINE (FORMERLY UNIVERSITY OF CENTRAL LANCASHIRE, UK),DONNE, KEITH (UNIVERSITY OF GLOUCESTERSHIRE, UK),SUTTON, CARLEY (UNIVERSITY OF CENTRAL LANCASHIRE, UK)This enhanced new edition addresses key points and principles of managing service quality across the sector. It considers the underpinning theory of service quality, informs the reader of the practical application of service quality management tools and tVezava: Mehka66,79 €
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Diversity Competence(2019) HOFFMAN, DR EDWIN (INDEPENDENT CONSULTANT, NETHERLANDS),VERDOOREN, ARJAN (ROYAL TROPICAL INSTITUTE, NETHERLANDS)In this book, interpersonal communication forms the point of departure. The authors describe what diversity competence entails: which processes and skills are relevant in a 'superdiverse' world. They demonstrate how the TOPOI model offers an inclusive appVezava: Mehka67,53 €
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Events as a Strategic Marketing Tool(2020) GERRITSEN, DOROTHE (NHTV BREDA UNIVERSITY OF APPLIED SCIENCES, THE NETHERLANDS),VAN OLDEREN, RONALD (NHTV BREDA UNIVERSITY OF APPLIED SCIENCES, THE NETHERLANDS)An update to the popular first edition, providing an engaging resource for both students and professionals interested in leisure, tourism and events. Including a wealth of internationally relevant examples, it gives a thorough insight into the way eventsVezava: Mehka71,24 €
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Tourism(2020) ROBINSON, DR PETER (DEPARTMENT HEAD, LEEDS BECKETT UNIVERSITY, UK),LUCK, DR MICHAEL (AUT UNIVERSITY AUCKLAND, NEW ZEALAND),SMITH, STEPHEN (UNIVERSITY OF GUELPH, CANADA)Authored by established experts, fully revised Tourism, 2nd Edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insightVezava: Mehka80,14 €
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Reimagining and Reshaping Events(2022) WRATHALL, JEFFREY, PHD (EVENT MANAGEMENT LECTURER AND COURSE LEADER, FACULTY OF HIGHER EDUCATION AT WILLIAM ANGLISS INSTITUTE, MELBOURNE, AUSTRALIA),STERIOPOULOS, EFFIE, PHD (LECTURER OF EVENT MANAGEMENT, FACULTY OF HIGHER EDUCATION AT WILLIAM ANGLISS INSTITUTE, MELBOURNE, AUSTRALIA)A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst stiVezava: Mehka69,81 €
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Reimagining and Reshaping Events(2022) WRATHALL, JEFFREY, PHD (EVENT MANAGEMENT LECTURER AND COURSE LEADER, FACULTY OF HIGHER EDUCATION AT WILLIAM ANGLISS INSTITUTE, MELBOURNE, AUSTRALIA),STERIOPOULOS, EFFIE, PHD (LECTURER OF EVENT MANAGEMENT, FACULTY OF HIGHER EDUCATION AT WILLIAM ANGLISS INSTITUTE, MELBOURNE, AUSTRALIA)A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst stiVezava: Trda93,02 €
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Sustainable Event Management(2017) JONES, MEEGANWritten by a leading trainer and consultant, this book is a practical, step-by-step guide taking readers through the key aspects of how to identify, evaluate and manage event sustainability issues and impacts - for events of any style and scale, anywhereVezava: Mehka93,27 €
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Social Innovation in Latin America(2022) MORALES, ANDRESLatin America contains a rich diversity from which humans derive a range of ecosystem services that contribute to livelihoods and wellbeing. To ensure the sustainable use and management of social and natural capital in the region, all manner of organisatiVezava: Mehka69,54 €
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Humanistic Management and Sustainable Tourism(2022)This book offers a perspective about the application of a humanistic management approach to sustainable tourism, which focuses on the value of human life, dignity and well-being. Multiple approaches and international cases, shed light on shared value creaVezava: Mehka84,79 €
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Economics and Finance of Cultural Heritage(2022) PACELLI, VINCENZO (UNIVERSITY OF FOGGIA, ITALY),SICA, EDGARDO (UNIVERSITY OF FOGGIA, ITALY)This book analyses the economic and financial profiles of heritage assets as tourist attractions. Offering both theoretical insights, methods and global empirical examples, it considers how heritage assets can create economic and social value for the regiVezava: Mehka69,53 €
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Tour Operators and Operations(2017) HOLLAND, JACQUELINE (NORTHUMBRIA UNIVERSITY, UK),LESLIE, DAVID (FORMERLY GLASGOW CALEDONIAN UNIVERSITY, UK)Focusing on the creation and distribution of packaged holidays, this text covers the fundamentals of business and the relationship between tour operators and destinations. With particular reference to sustainability, it provides a wealth of information reVezava: Mehka57,88 €
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Leisure, Sport and Tourism, Politics, Policy and Planning(2017) VEAL, A.J. (UNIVERSITY OF TECHNOLOGY SYDNEY, AUSTRALIA)A multi-disciplinary approach to policy making and planning in the leisure, sport and tourism sectors, this book provides an introduction for students. It examines theoretical issues underpinning public sector policy making, debates around the role of theVezava: Mehka71,24 €
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Food Tourism(2014) STANLEY, JOHN (JOHN STANLEY ASSOCIATES, AUSTRALIA),STANLEY, LINDA (JOHN STANLEY ASSOCIATES, AUSTRALIA)The fastest growth in tourism is the culinary sector. Covering farmers markets, agri-entertainment, glamping, restaurants, farm shops and more, food tourism is both an important part of holidaying and a purpose in itself. This book provides an overall dirVezava: Mehka47,04 €
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Knowledge Management in Tourism(2012)Knowledge Management in Tourism: Policy and Governance Applications is an indispensable instrument for everyone interested in the theory and practice of the quest for effectiveness, efficiency, and equity of tourism activities in helping build the futureVezava: Trda107,19 €
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Kecak and Cultural Tourism on Bali(2021) STEPPUTAT, PROFESSOR KENDRAExamines the history of one of the best known dramatic dance performance practices on Bali and its connection with cultural tourism.Vezava: Trda184,08 €
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BTEC Level 3 National Travel and Tourism Student Book 1(2010) DALE, GILLIANBTEC and Heinemann have joined forces to bring students and tutors BTEC’s own resources to accompany the new specification - from the BTEC team, for BTEC learners.Vezava: Mehka65,55 €
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Hospitality Revenue Management(2022)This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management.Vezava: Mehka130,71 €
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Robots, Artificial Intelligence and Service Automation in Travel, Tourism and Hospitality(2022)Using a combination of theoretical discussion and real-world case studies, this book focuses on current and future use of RAISA technologies in the tourism economy, including examples from the hotel, restaurant, travel agency, museum, and events industrieVezava: Mehka58,79 €
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Gamification for Tourism(2021)This book examines the cutting-edge concept of gamification in tourism. The chapters offer valuable insights and examples of best practice and address key issues of game mechanism and game design principles. This will be useful for students and researcherVezava: Mehka64,24 €
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Sustainable Tourism(2020) FENNELL, DAVID A.,COOPER, CHRISThis new textbook provides a comprehensive overview of sustainable tourism framed around the UN's sustainable development goals. It examines the origins and dimensions of sustainable tourism and offers a detailed account of sustainable initiatives and manVezava: Mehka56,20 €