319 rezultatov
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Essentials of Marketing(2022) BROWN, DAVID (UNIVERSITY OF MANCHESTER, UK),THOMPSON, ALEXThis comprehensive textbook introduces students to all the core principles of Marketing practice using an employability-focused approach. This book is underpinned by six pillars, which flow through each chapter: marketing ethics, sustainability, stakehold62,20 €
BROWN, DAVID (UNIVERSITY OF MANCHESTER, UK),THOMPSON, ALEX
Essentials of Marketing
This comprehensive textbook introduces students to all the core principles of Marketing practice using an employability-focused approach. This book is underpinned by six pillars, which flow through each chapter: marketing ethics, sustainability, stakehold
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Leadership Survival Guide(2023) BEDGOOD, CASEY J.This book is for leaders and professionals who are currently, or will be leading teams, divisions, and organizations. Its purpose is to provide practical guidance on how leaders can "stormproof" their portfolios.33,09 €
BEDGOOD, CASEY J.
Leadership Survival Guide
This book is for leaders and professionals who are currently, or will be leading teams, divisions, and organizations. Its purpose is to provide practical guidance on how leaders can "stormproof" their portfolios.
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Permanent Economic Disorder(2022) KARIMZADI, SHAHZAVARAll schools of thought in economics, explicitly or otherwise, have referred to economic disorder as a self-evident fact. They have also unanimously considered it to be a temporary state. By contrast, this book contends that economic disorder is an intermi46,31 €
KARIMZADI, SHAHZAVAR
Permanent Economic Disorder
All schools of thought in economics, explicitly or otherwise, have referred to economic disorder as a self-evident fact. They have also unanimously considered it to be a temporary state. By contrast, this book contends that economic disorder is an intermi
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Temporary Economic Crises(2022) KARIMZADI, SHAHZAVARIn traditional theory of economic crisis, and in all its manifestations, there is no fundamental difference between economic disorder and economic crisis: the two types of economic turmoil are both considered temporary states. This book is a methodical st59,56 €
KARIMZADI, SHAHZAVAR
Temporary Economic Crises
In traditional theory of economic crisis, and in all its manifestations, there is no fundamental difference between economic disorder and economic crisis: the two types of economic turmoil are both considered temporary states. This book is a methodical st
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Fluent Leader(2023)In this insightful and comprehensive volume leaders and managers can explore how they can use their power and choice of behavioural options more effectively to develop a positive and healthy working environment where people and the organisation can succee39,71 €
Fluent Leader
In this insightful and comprehensive volume leaders and managers can explore how they can use their power and choice of behavioural options more effectively to develop a positive and healthy working environment where people and the organisation can succee
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Doing Business in the Middle East(2023)The book explores the existing and emerging political and legal frameworks, socio-cultural patterns, national infrastructures, regulatory environment, and how to negotiate within them in the Middle East. Includes case studies, examples of effective and in39,71 €
Doing Business in the Middle East
The book explores the existing and emerging political and legal frameworks, socio-cultural patterns, national infrastructures, regulatory environment, and how to negotiate within them in the Middle East. Includes case studies, examples of effective and in
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The Big Con - How the Consulting Industry Weakens our Businesses, Infantilizes our Governments and Warps our Economies()31,61 €
The Big Con - How the Consulting Industry Weakens our Businesses, Infantilizes our Governments and Warps our Economies
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Behavioral Economics(2023) CORR, PHILIP,PLAGNOL, ANKEThe second edition of Behavioral Economics: The Basics, summarizes behavioral economics, which uses insights from the social sciences, especially psychology, to explain real-world economic behavior.34,90 €
CORR, PHILIP,PLAGNOL, ANKE
Behavioral Economics
The second edition of Behavioral Economics: The Basics, summarizes behavioral economics, which uses insights from the social sciences, especially psychology, to explain real-world economic behavior.
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Scapegoating(2023) CATINO, MAURIZIO (UNIVERSITA DEGLI STUDI DI MILANO-BICOCCA)Catino reveals the processes and mechanisms involved in the formation of scapegoats in organizations. In analysing the concept of the "organizational scapegoat," this book gives a fresh perspective on recent incidents from around the world, including the47,76 €
CATINO, MAURIZIO (UNIVERSITA DEGLI STUDI DI MILANO-BICOCCA)
Scapegoating
Catino reveals the processes and mechanisms involved in the formation of scapegoats in organizations. In analysing the concept of the "organizational scapegoat," this book gives a fresh perspective on recent incidents from around the world, including the
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Inclusive and Sustainable Finance - Leadership, Ethics and Culture(2022) SHAH, ATUL K. (UNIVERSITY COLLEGE, SUFFOLK, UK)This pioneering book draws upon diverse wisdom traditions and their current living business practices to show that not only is another world possible, it is hiding in plain sight. Through real life examples and case studies, it develops a new organic theo46,31 €
SHAH, ATUL K. (UNIVERSITY COLLEGE, SUFFOLK, UK)
Inclusive and Sustainable Finance - Leadership, Ethics and Culture
This pioneering book draws upon diverse wisdom traditions and their current living business practices to show that not only is another world possible, it is hiding in plain sight. Through real life examples and case studies, it develops a new organic theo
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Marketing Fashion(2023)This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date47,69 €
Marketing Fashion
This edited collection critically reflects upon the power of fashion in contemporary society and the role marketing and marketers have in the process of defining, creating and preserving fashion, but also for divesting fashion that is no longer up to date
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Psychology of Investing(2022) NOFSINGER, JOHN R.Analyzing how investors behave in the real world, this is the first book of its kind to delve into the ways biases influence investment behavior, and how overcoming these biases can increase financial success.75,44 €
NOFSINGER, JOHN R.
Psychology of Investing
Analyzing how investors behave in the real world, this is the first book of its kind to delve into the ways biases influence investment behavior, and how overcoming these biases can increase financial success.
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Finance(2023) BANKS, ERIK (BANKING PROFESSIONAL AND FINANCIAL AUTHOR, USA)Now in its fourth edition, Finance: The Basics is a clear and practical introduction to the world of finance. It thoroughly explains essential financial statements, tools and concepts; fundamental financial instruments and transactions; and global financi34,90 €
BANKS, ERIK (BANKING PROFESSIONAL AND FINANCIAL AUTHOR, USA)
Finance
Now in its fourth edition, Finance: The Basics is a clear and practical introduction to the world of finance. It thoroughly explains essential financial statements, tools and concepts; fundamental financial instruments and transactions; and global financi
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Marketing and Managing Tourism Destinations(2023) MORRISON, ALASTAIR M.This book is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of dest88,19 €
MORRISON, ALASTAIR M.
Marketing and Managing Tourism Destinations
This book is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of dest
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Managing People in the Hybrid Workplace(2023) MADDOX-DAINES, KAYManaging People Effectively in a Hybrid Workplace is designed to ensure that both aspiring and experienced people professionals are equipped with in-depth knowledge of how workplace structures are being disrupted by new technology and working models62,46 €
MADDOX-DAINES, KAY
Managing People in the Hybrid Workplace
Managing People Effectively in a Hybrid Workplace is designed to ensure that both aspiring and experienced people professionals are equipped with in-depth knowledge of how workplace structures are being disrupted by new technology and working models
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Leading the Digital Workforce(2023) BROWN, JEFFREY W. (JW BROWN LLC)This book offers insights into managing change, leveraging technology and building strong relationships within your organization including how to understand and work with company culture. It is an essential reading for IT leaders who want to develop their46,35 €
BROWN, JEFFREY W. (JW BROWN LLC)
Leading the Digital Workforce
This book offers insights into managing change, leveraging technology and building strong relationships within your organization including how to understand and work with company culture. It is an essential reading for IT leaders who want to develop their
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Essential Guide to Operations Management(2023) BAMFORD, DAVID,FORRESTER, PAUL,REID, IAINThe revised and updated second edition of the popular and practical guide to contemporary operations management - now featuring a new chapter on managing sustainable supply networks.52,93 €
BAMFORD, DAVID,FORRESTER, PAUL,REID, IAIN
Essential Guide to Operations Management
The revised and updated second edition of the popular and practical guide to contemporary operations management - now featuring a new chapter on managing sustainable supply networks.
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Airport Economics(2023) FORSYTH, PETER,GUIOMARD, CATHAL,NIEMEIER, HANS-MARTINThis book provides a comprehensive guide to the economics of airports for all managers, regulators and educators within the aviation industry. Written for airport and airline managers, regulators and students, this book will suit Bachelors and Masters pro46,31 €
FORSYTH, PETER,GUIOMARD, CATHAL,NIEMEIER, HANS-MARTIN
Airport Economics
This book provides a comprehensive guide to the economics of airports for all managers, regulators and educators within the aviation industry. Written for airport and airline managers, regulators and students, this book will suit Bachelors and Masters pro
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Economic Prehistory - Six Transitions That Shaped The World(2023) DOW, GREGORY K. (SIMON FRASER UNIVERSITY, BRITISH COLUMBIA),REED, CLYDE G. (SIMON FRASER UNIVERSITY, BRITISH COLUMBIA)Uses economic logic and archaeological evidence to explain six crucial transitions in human prehistory: sedentism, agriculture, inequality, warfare, cities, and states. These developments were the foundations for modern global civilization. Includes forma46,63 €
DOW, GREGORY K. (SIMON FRASER UNIVERSITY, BRITISH COLUMBIA),REED, CLYDE G. (SIMON FRASER UNIVERSITY, BRITISH COLUMBIA)
Economic Prehistory - Six Transitions That Shaped The World
Uses economic logic and archaeological evidence to explain six crucial transitions in human prehistory: sedentism, agriculture, inequality, warfare, cities, and states. These developments were the foundations for modern global civilization. Includes forma
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