888 rezultatov

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    Consumer Behaviour: A European Perspective(2013) MICHAEL SOLOMON
    Vezava: Mehka
    67,87 €
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    Integracija strategij digitalnega trženja v organizacijo(2021) KARMEN MARGUČ
    Vezava: Mehka
    32,00 €
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    Social Marketing in Action(2019)
    Vezava: Trda
    55,73 €
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    Foundations of Marketing, 7e(2022) FAHY, JOHN,JOBBER, DAVID
    Vezava: Mehka
    99,74 €
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    Services Marketing: Integrating Customer Service Across the Firm 4e(2020) WILSON, ALAN,ZEITHAML, VALARIE,BITNER, MARY JO,GREMLER, DWAYNE
    Vezava: Mehka
    99,74 €
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    Excerpts from Experts: Marketing(2020)
    The best and brightest of the marketing world come together to impart their hard-won wisdom for a great cause
    Vezava: Mehka
    4,75 €
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    Brand Leadership(2009) AAKER, DAVID A.,JOACHIMSTHALER, ERICH
    The leading consultant on branding returns with an instant classic: a top to bottom guide to winning the battle of the brands
    Vezava: Mehka
    15,41 €
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    Consumer Behavior and Culture(2019) DE MOOIJ, MARIEKE
    Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that integrates culture in the self, in personality and in people’s relationships with others.
    Vezava: Mehka
    110,60 €
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    Marketing(2021) MASTERSON, ROSALIND,PHILLIPS, NICHOLA,PICKTON, DAVID
    This highly accessible fifth edition continues to open windows to the world of marketing, with cases that are vibrant and engaged, links that allow students to explore topics in more detail and content to encourage them to relate theory to practice.
    Vezava: Mehka
    105,42 €
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    Contemporary Issues in Marketing(2019) GBADAMOSI, AYANTUNJI (UNIVERSITY OF EAST LONDON, UK)
    Contemporary Issues in Marketing brings together theory and practitioners' perspectives to present a coherent understanding of topical issues in marketing.
    Vezava: Mehka
    98,50 €
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    Marketing Strategy(2021) PALMATIER, ROBERT W. (UNIVERSITY OF WASHINGTON, USA),SRIDHAR, SHRIHARI (TEXAS A&M UNIVERSITY, USA)
    Vezava: Mehka
    93,50 €

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